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On Porsche.

Interesting that you focused on Porsche this week. Yesterday at a busy intersection I was behind relatively new red 911 Turbo S (maybe a 250k car). Of course, I envied every sensuous yet purposeful body surface but looking around I noticed no one else seemed to care... seemingly a big yawn to the collective lifted truck, SUV and Kia-Hyundai crowd.

My thoughts:

- As you have highlighted the Porsche brand has lost performance relevance and is now known for SUVs.

- The era of precision high-performance cars is over...

- EVs have changed the game.

- Seen it, done that, maybe I'll look if it was a McLaren or Ferrari.

- Cars projected social value and accomplishment, now we’re moving closer to car strictly as conveyance.

- People don't give a damn! Glad you could afford the car and insurance, but I couldn’t care less.

Perhaps a mixture of all of the above but certainly, "The times they are a changing".

TB
Gainesville, Florida



New headline?

After reading your rant, I suggest a new opening line:
Porsche CEO Michael Leiters wants everyone, meaning its U.S. dealers and their customers, to purchase 2027 Chevy Corvettes, where models matching the Porsche price/performance lineup are at about half the sticker price.

ChuckB
Rockville, Maryland



Good question.

Funny that Porsche touted itself as the “most profitable automotive company in the world,” as I remember Chrysler Corp being touted as the most profitable car company in the world back in the late nineties. Supposedly this is why MB bought them, to learn how, but then instead bled Chrysler dry and sold the husk to Cerberus. Is VW bleeding Porsche dry to buy financial time for itself?

DG
Berwick, Maine